Embrace these digital routes to see which work best and which ones reveal insights that change how guests enjoy their experience during each visit.
5 tricks to successfully combine social media and your hospitality business
Social media platforms are not as complicated as you may think they are. Once you have set up social media profiles for your hotel, you will be able to start marketing your business more effectively.
The hummingbird legend in times of adversity
Let’s keep in mind the hummingbird in the coming weeks: sometimes it only takes a small action to create a great craze and even put out a fire!
Will the Covid-19 pandemic presage another once-a-decade contraction in tourism?
Since 1990, the tourism industry has weathered three major negative demand shocks, roughly one per decade. Welcome to the fourth.
Leadership and legacy: How will you be remembered?
As the lodging and F&B industry begins to reemerge from the pandemic-induced shutdown, we will need true leadership. But what does a good leader actually look like or act like? What are the key traits of a good leader that lead to his/her success and the success of the surrounding team?
Covid helping hotels by stamping out Airbnb superhosts
If there’s one bright light at the end of the coronavirus tunnel, it’s that this outbreak may force the insolvency of those pesky, and largely illegitimate, ghost hotel operators that we have been trying to regulate for nearly a whole decade now.
Rate parity or disparity? Part 2
Let’s take a closer look at the different distribution channels and examine recommendations to avoid rate disparity.
Five changes expected in the hotel industry
The landscape continues to change rapidly, and while no one can say with any degree of certainty where everything will land, we are starting to see the shape of things to come.
People management during COVID-19
A hotel’s success depends on how motivated, happy and engaged their employees are as this directly affects its product. So how does a people-focused industry take care of their people during COVID-19?
The vital lesson hoteliers can learn from the dinosaur extinction
The hotels that can reconfigure their human resources will be best placed once tourism starts its long road to recovery. The new normal is that no one employee, including heads of departments and directors, should be pigeonholed.
