Social media should connect with a user, demonstrate an understanding of their world and be in the native language of the target market.
European business travel spending ”gathering steam”
After 2014 proved to be a bounce-back year for Western European business travel, the recovery continues to pick up the pace in 2015 with Germany, the UK and Spain leading the way, according to the GBTA BTI™ Outlook – Western Europe report.
Samsung Electronics and AccorHotels Group announce strategic partnership
Samsung to equip AccorHotels’ properties with its SMART Hospitality technology, including UHD displays, as a preferred supplier.
IHG responds to speculation on its sale or merger
The Board of Directors of IHG issued a statement that it is not considering a potential sale or merger of the company.
Hotels market to expand at 4.0% CAGR due to exponential growth of travel and tourism industry
The hotels market was estimated at US$534 billion in 2014, and is anticipated to reach US$702.7 bn by 2021.
Dubai skyline done in waffles for Hilton Garden Inn’s UAE debut
The sculpture, created from 1,500 of the brand’s signature breakfast waffles, took Dubai-based food artist Mark Ranasinghe almost 40 hours to construct and imitates eight iconic landmarks in the city, including the Burj Khalifa.
Expedia buys HomeAway
Expedia has agreed to acquire HomeAway, including all of its brands, for an equity value of approximately $3.9 billion in cash and Expedia common stock.
Skills ‘drought’ challenges tourism industry development in Australia
A new Tourism Research Australia report identifies the need for additional 123,000 tourism & hospitality workers by 2020.
American Express integrates Loyalty Program with Airbnb bookings
Unique American Express technology allows Card Members to seamlessly sign up, check out and verify their profile on Airbnb using their existing americanexpress.com user ID and password.
Skål International announces Sustainable Tourism Awards by Diversey Care 2015
The fourteenth annual Skål Sustainable Tourism Awards took place on Thursday 29 October 2015 during the Opening Ceremony of the 76th Skål World Congress held in Torremolinos, Spain.











