Here’s a closer look at the peculiarities, best practices, and other aspects of booking.com and a brief guide to help you set up in the best possible way.
MEGA events – the big cash cow
As a hotelier having suffered immense revenue and profit losses in the past years, paired with current inflation and rising costs, make sure to optimise all the big demand driving events that come to your market – they are indeed a blessing.
Energy flat rate – Positive aspects and dangerous facts
Some lodging establishments have decided to charge guests an additional energy flat rate. Here’s a look at the pro and cons – what solution is best for you?
Successfully overbooking your hotel and why it’s important
Calculate your ratios, decide how much risk you want to take, build a good SOP for the team and with that you can make sure to not leave money on the table
Staff shortage – What solutions and alternatives are at hand?
One thing is clear, with dirty rooms and guests waiting in the lobby, no one in the hotel has time to care about prices and revenue management. Increased salaries may be needed to lure enough staff to get hotels back on their feet.
Restoring your ADR post-crisis
Trying to figure out how to best build up your ADR after the crisis? Don’t worry, it might be a matter that is out of your hands more than you think.
Travel will again exceed pre-corona levels
Surely the drop in travel will linger on in 2021 and beyond, and it might be difficult to believe that we will ever return to pre-Corona levels, let alone exceed them. But let’s take a short look at history.
Revenue Management post COVID-19 – What hoteliers need to. know now
For hoteliers, who are committed to take up this challenge and turn the downside into a long-term opportunity, berner+becker revenue management has written a whitepaper that aims to inform hotels about currently available business, provides insight into the topic of planning and forecasting from a revenue management perspective, guides hotels along the cornerstones of distribution and pricing and provides guidance on key issues hotels should consider when analysing their business.
Introducing market share index numbers for MICE business
Noone is familiar with any MICE related index numbers. ThatÕs because there are none. Until now.
A successful overbooking strategy
Simply put, a hotel that does’t apply overbooking is losing a big chunk of profitable revenue, as normally the high BAR rates are sold last. On days when there is incremental demand, the opportunity to sell 100 per cent of the rooms is there. In a market with lot of incremental demand, hotels need to pay extra attention in order not to lose out on revenues.
