The psychology of hitting four figures in the rate triggers guests to have loftier expectations where a single error can cost you a guest (and likely a high-net-worth guest) for life.
Saving labor with conversational AI and a mindset for automation
The labour shortage translates into wages continuing to tick up, finding and keeping good managers becoming increasingly hard, and automation becoming all the more mandatory in order to fulfill the service promise.
Hype works both ways with the Metaverse and Web3
All blockchain implementations must be framed not in terms of what the current hype is but in terms of the fundamentals of hospitality: enhancing the onsite experience and the overall value for customers above all else.
How real wellness programming builds perpetual revenues with TheLifeCo
If a hotel brand embraces a wellness-first mindset, then this will echo through every amenity and every team member. Guests will feel it and reward you with not just repeat business but lasting loyalty.
The next sustainable food trend could be invasivorism
Still in its nascent stage, we think invasivorism will become quite popular in five to ten decades, and intrepid hotel brands stand a chance at gaining some cache by being early adopters.
Why your hotel needs a sleep program
A good sleep program is a leading factor in guest satisfaction and word of mouth, plus it also offers upsell opportunities and long-term brand equity support.
Five ways pre-stay communications help labor productivity
The goal of these five features is to help establish a threshold for your service capabilities in as labor-free a manner as possible so that guests are fully up to speed on what’s happening on-property and are never disappointed.
Profitable post-pandemic minibars
When you do the full computation that incorporates variable costs such as labor, software, hardware, maintenance and average guest utilization versus the long-term increases to your brand equity, you may find that rethinking your minibar can be far greater of a revenue generator by being free than as a marked-up charge for each item consumed.
Preparing for the post-post-pandemic travel era
In the post-pandemic travel recovery, all that pent-up demand has rushed out the gates with hordes of people rediscovering the globe. But as they say, “This too shall pass.”
Finding the Goldilocks Zone of spending with business intelligence
Hotels have a firm grip on cost overruns, but how would a property know if it is underspending?