London-born private Member’s Club 67 Pall Mall is delighted to announce its newest location and its first in the Middle East with 67 Pall Mall Dubai. Set to open next year, the Dubai venue will bring 67 Pall Mall’s approach to fine wine, dining, hospitality and time in good company to one of the world’s most dynamic destinations, building on the success of the venues in London, Verbier, Singapore and Hong Kong. Founded by former hedge fund manager Grant Ashton, 67 Pall Mall has built an international community united by a shared appreciation for fine wine, taste and discovery. Its arrival in Dubai marks an exciting new chapter for the Group, introducing a distinctive proposition to the evolving private members’ club scene in the Emirates.
The Club will occupy a remarkable 12,000 sq ft. setting within first floor of The Opus, the architectural landmark designed by the late Dame Zaha Hadid. 67 Pall Mall Dubai will bring together the warmth of traditional European hospitality, the generosity of Middle Eastern gatherings, and the sophistication of a private members’ club. Across its Clubrooms, lounge, outdoor terraces and private tasting spaces, the Club will create an inviting home for Dubai’s growing community of wine and culinary enthusiasts, and those seeking connection with a diverse, global crowd. Within the Club, a wine tunnel displaying thousands of bottles from the Club’s collection will offer a modern interpretation of a subterranean cellar.
67 Pall Mall brings Members together around an appreciation of exceptional food. In Dubai, its gastronomic offering will be led by a line-up of Michelin-level talents with experience across some of the world’s leading kitchens. The approach will focus on quality ingredients, precise cooking and a menu that balances creativity with bold flavours. Alongside this, 67 Pall Mall’s much-loved Club classics will remain a constant, joined by a dedicated grill where exceptional ingredients are cooked over open flame. The vision is to offer one of the best dining experiences in the Emirates, including a Chef Residency programme featuring acclaimed chefs.
Wine sits at the heart of every 67 Pall Mall Club, and Dubai will be no exception. Its wine list will be the most extensive in the region, spanning up to 40 countries and ranging from lesser-known discoveries to the most iconic names, with up to 800 references available by the glass so Members can explore its breadth without committing to a bottle. True to the Club’s founding philosophy of making fine wine accessible, wines will be offered with minimal cash mark-ups, inviting Members to pull the cork on something new at exceptional value. Members will explore the list on iPads loaded with winemakers’ notes, tasting notes and critics’ scores, guided by a dedicated sommelier team whose aim is to engage and inspire, with every wine served in Zalto glassware, as at every 67 Pall Mall Club. For those seeking something a little stronger, a cocktail menu and an extensive spirits collection will complete the offering.
Founder and CEO, Grant Ashton comments, “Dubai is an extraordinary city, and its emergence as a global centre for dining and hospitality has been fascinating to watch. There is a real appetite for new experiences, and an increasingly sophisticated community of people who share our enthusiasm for wine, gastronomy and the pleasure of bringing people together. We couldn’t have asked for a more exciting home than The Opus. Zaha Hadid’s architecture is unlike anything else in the city, and we are looking forward to creating a Club that feels entirely at home within it.”
Beyond its commitment to outstanding food and drink, the Dubai venue will present a rich calendar of engaging, lifestyle-driven events, exploring all aspects of a life well lived, and creating a compelling social dynamic that is inclusive, forward-thinking and brings Members together. An extensive calendar of fireside chats, panel discussions, masterclasses, decadent themed parties, galas, luxury brand partnerships and Member dinners will combine to create a hub of discovery and exchange. Wine will run through the programme, with masterclasses, paired dinners and walkaround tastings giving renowned producers and experts the stage to share their passion with Members, alongside more relaxed occasions such as Members’ socials and wine pairing dinners. Music will be central to the Club’s culture. In keeping with the rhythm of the week, the Club will host a range of musical performers to suit every mood – from acoustic performances to livelier DJ sets.
Club experiences will also feature signature concepts such as the 67 Pall Mall Night Brunch, and the award-winning 67 Pall Mall Summer Parties, a tradition that takes Members to remarkable locations to celebrate the spirit of the season, each one built around an extensive wine list, good food and entertainment, with Members travelling from around the world to join in.
Membership at 67 Pall Mall opens up access to a like-minded global community of over 10,000 Members and entry to its international network of reciprocal clubs, including its global events calendar of curated trips and experiences across some of the world’s most lauded wine regions and cultural destinations.
67 Pall Mall will be a new, distinctive presence within this architectural masterpiece but also contribute to Dubai’s renowned high-end lifestyle scene. The Club in Dubai is the latest addition to the 67 Pall Mall group’s international portfolio, which includes locations in London, Verbier, Singapore and Hong Kong, with future Clubs being developed in Bordeaux, Beaune, Shanghai and Melbourne.
