The best of destination Britain will be on show in Australia as VisitBritain Chairman Nick de Bois CBE leads the agency’s first trade mission to the country since 2016.
VisitBritain launches campaign in France inspiring visitors to explore more of Britain
The latest phase of its GREAT Britain marketing campaign in France, called ‘Audacious Kingdom’, invites visitors to come and ‘See Things Differently’ on the most audacious holiday ever, showcasing Britain as a welcoming, diverse and dynamic destination waiting to surprise visitors.
VisitBritain/VisitEngland activity boosts economy by £1.26 billion, as agency sets out plans to grow value of tourism
Visitors spent an additional £1.26 billion across Britain as a result of activity by national tourism agency VisitBritain/VisitEngland, latest figures show.
VisitBritain CEO Patricia Yates speech at ‘Showcase Britain’
National tourism agency VisitBritain is gearing up to welcome more than 120 international travel buyers for a series of educational visits across Britain, as part of its flagship ‘Showcase Britain 2024’ trade event.
VisitBritain publishes inbound tourism forecast for 2024
VisitBritain has today, published its tourism forecast for 2024 showing an increase in inbound visits and spending overall to the UK compared to 2023 levels, although with varying rates of recovery and growth across its major inbound visitor markets.
VisitBritain and British Film Commission sign Memorandum of Understanding to boost screen tourism across the UK
VisitBritain expands its ‘Future of Events’ educational series with launch of its Diversity, Equity and Inclusion (DEI) Pathway
VisitBritain expands its ‘Future of Events’ educational series with launch of its Diversity, Equity and Inclusion (DEI) Pathway, in partnership with New Intent
VisitBritain puts importance of business events sector in spotlight, hosting first ‘Ambassador Reception.’
VisitBritain has been putting the importance of the business events sector in the spotlight, hosting its first ‘Ambassador Reception’ to recognise city sector and academic ambassadors who continue to secure new international business events in Britain.
VisitBritain kicks off football tourism campaign in lead-up to FIFA Women’s World Cup 2023
The FIFA Women’s World Cup Australia & New Zealand 2023 is fast approaching and VisitBritain is harnessing the opportunity to promote Britain as the home of football, kicking off a new campaign in Australia.
VisitBritain partners with The National Lottery in campaign to boost domestic tourism
VisitBritain and The National Lottery have teamed up to launch a new promotion to encourage Brits to visit an attraction this summer, offering £25 toward trips to hundreds of top attractions across the UK.