Each platform has its own characteristics, driving and targeting various consumer segments. Here are tips on how hotels can better engage customers on the most commonly used social media platforms.
TripAdvisor announces 2015 Travellers’ Choice Landmarks
Angkor Wat in Cambodia ranks number one in the world based on the reviews and opinions of TripAdvisor travellers.
When responding to online reviews, speed matters
When it comes to online reputation management, there are many variables that can have a positive or negative influence. Here’s why for hotels, speed matters!
New TripAdvisor feature allows hotels to automatically send a request for guest’s review
TripAdvisor’s extension to Review Express, the travel site’s free review collection solution, enables hotels to systematically collect TripAdvisor reviews following a guest’s stay.
TripAdvisor could be key for hotel and airline success on mobile
In order to earn return on their app investments companies need to increase usage and TripAdvisor is a channel to finding those that are highly interested in travel.
TripAdvisor announces 2015 Travellers’ Choice awards for Destinations
Award winners were determined using an algorithm that took into account the quantity and quality of reviews and ratings for hotels, restaurants and attractions in destinations worldwide, gathered over a 12-month period.
TripAdvisor turns 15
TripAdvisor was originally designed as a B2B tool, not as a customer review site.
Best Western International announces instant booking partnership with TripAdvisor
Through the partnership, TripAdvisor users are now able to tap a “Book Now” button to easily reserve rooms at Best Western hotels around the world.
How Facebook influences results on TripAdvisor
By Frederic Gonzalo: TripAdvisor shows results based on comments and reviews left by travelers worldwide. But did you realize how integrated it is with your Facebook network?
