Suppliers

6 steps to create an effective CRM strategy that actually drives results

Are you looking for a hotel CRM? Do you already have one but don’t know how to use it?

One of the biggest problems when buying a new tool for your hotel tech stack is believing that it will be a magical solution. In reality, there is always a need for a strategy to articulate how the tool will drive results.

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Suppliers

5 steps to master the inspiration stage of the guest journey

Violette booked her honeymoon trip. But this didn’t happen from one moment to another. It started with a Google search about the best resorts for honeymoons. There, she found a couple of options and went into TikTok to find reviews and real images. On those videos, she discovered another resort that an influencer had visited, and finally decided to make a booking.

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