Starwood will add three new hotels under The Luxury Collection brand and will also continue momentum for specialty select brands with new projects in Mexico, Peru and Paraguay.
Starwood introduces the Luxury Collection brand to Key West with Sunset Key Cottages
Sunset Key Cottages, a Luxury Collection Resort in Key West, Florida, marks a milestone conversion for The Luxury Collection Hotels & Resorts in North America.
Starwood to grow by more than 40 new properties across Europe in next 5 years
Company announces record year of signings driven by conversion deals, new St Regis Istanbul opening in Turkey and expected accelerated growth in 2015.
Starwood opens innovation studio in Manhattan
Starlab brings together a cross-section of the company’s digital, design and luxury brand teams in a creative hub to inspire unique design work, guest technologies and brand programming.
Eco-wise Element brand builds in Canada with opening of Element Vancouver Metrotown
It features 169 studio guest rooms and suites with a fluid design of modular furniture, swiveling flat-screen televisions, large desks with open shelving and custom-designed closets.
Change at the top: Starwood CEO leaves, Director steps in role for interim
After 7 years, Frits van Paasschen has resigned as Starwood’s President, CEO and Director. Adam Aron will now fill the position on an interim basis.
Starwood signs Four Points by Sheraton Bali, Kuta
Located in the suburb of Kuta, one of the most popular tourist destinations on the island of Bali, the new-build hotel is scheduled to open in May 2015.
Starwood to spin-off vacation ownership business
The new timeshare business will retain its long-term Westin, Sheraton and SPG affiliations.
