Global News

Playing Ball: Summertime isn’t the only time to solicit sports tourism & travel-team bookings

There may be no crying in baseball, but hoteliers who are not building relationships with travel sports teams may find themselves shedding a few tears once they realize how much money is being left on the table by not catering to the lucrative sports tourism segment. As a mother of two, I know firsthand how much parents pay annually to support the travel-team circuit and I’ve experienced the pain points when dealing with hotels.

Marriott
Global News

The role of sport for tourism recovery

Renowned experts and academics in sports tourism debated over two days on current and future trends in the sector and underlined the key role of sport for the development of a more sustainable and inclusive tourism.

World Sports Tourism Congress
Global News

Power of Premier League in boosting tourism

New research from VisitBritain shows the power of the Premier League in driving inbound tourism amongst overseas football fans, with more than three-quarters of those surveyed intending to visit the UK during the next two years. 

Premier League football boosts Britain tourism
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