Insights

Tips to improve your ROI at industry conferences and events

Industry conferences are an excellent way to meet potential clients face-to-face to create potential sales relationships, that could convert more quickly than establishing relationships through email and phone interactions alone. But with the endless list of hospitality industry conferences and events happening every year, how can you earn the most ROI from each event?

ROI
Insights

To franchise or not – four key criteria to examine

An investor needs to examine the tradeoffs and benefits of any particular franchise as it affects four primary aspects of a hotel’s operating universe – guest experience, community advocacy, associate engagement and owner returns.

Franchise
Events

ROI: How to make the most of your expo visit

Attending trade expositions requires time and resources, so selecting the right event and making the most of your time there is important for any responsible and aspirational business.

QBX Expo logo
Join over 60,000 industry leaders.

Never miss a trend.