By drastically disrupting the state of the online travel market, the COVID-19 outbreak has given hotels a unique opportunity to take back control over their acquisition channels. Here we debunk four misguided statements regarding the state of OTAs in a post-COVID-19 travel market, from their cost, to their place in hotels’ channel mix, and more.
The more you prepare to present sparkling, impressive spaces, the more conferences and conventions you’ll be able to book when the time comes.
While regional resorts have experienced booming occupancies during the summer of Covid when everyone was thinking local, it’s nevertheless important to continually refine your hotel’s raison d’être in order to sustain return visits and regional interest long after borders reopen.
If you reopen your property, where will potential guests travel from and what will they want from their stay? Will people even book and what can be done to increase demand?
In order for your property or hotel brand to effectively capitalize upon this impending rush, you must first understand the reasons for travel debt so that you can pick away at one or a few of these niches.
To better understand the impact of COVID-19, we posed three questions to a series of Revenue Management experts in the field to pulse their sentiment. First up, Gabriela Cojocaru, the director of revenue and business strategy at Bürgenstock Hotels & Resort, lets us know her thoughts.
In a post-COVID landscape, travellers want greater flexibility than ever before, including the ability to adjust plans as situations change. By delivering that seamless, flexible experience, hotels can use this opportunity to capture customer loyalty and future bookings.
Never miss a trend.