This white paper examines the challenges, changes and potential opportunities for growth.
Mobile messaging among travellers on the rise
Younger travelers – millennials aged 18-34, but also 35-44 year olds – are driving the use of mobile messaging.
U.S. corporate travel market continues its post-recession recovery
U.S. indicators remain mixed, but with unemployment at an eight-year low and overseas travel more attractive due to the U.S. currency’s strength, the travel industry remains optimistic.
Online penetration lags in Europe’s largest travel market
While the overall market thrives, online penetration and bookings show room for growth as the German people become more comfortable booking travel on their mobile devices.
