The hospitality industry changes at an extremely rapid pace, withÊnew trends, products and services constantly keep emerging. While many of them add value to the hotel industry, severalÊtrends can be quite disruptive, especially to the more traditional players in the hospitality industry.
Another hit for the online travel agents
Like anything in business, nothing lasts forever. The online travel agency (OTA) world started exactly 20 years ago when Expedia was born inside Microsoft. Expedia, with a valuation of over $10 billion at its spin-off, was the most successful business born inside the software giant.
Time for hotels to get innovative if they want guests to “stop clicking around”
As Online Travel Agencies expand their reach and increase commissions, hotel companies are devising new strategies in order to regain control of their own inventory.
ACCC ruling on OTAs doesn’t go far enough: Tourism Accommodation Australia
The Australian Competition and Consumer Commission has ruled that hotels will only be able to offer cheaper prices than an OTA over the phone, over the counter or via a loyalty club.
OTAs are marketing directly to your guests – and why you should too
In the battle to convert guest loyalty and guest data ownership from an OTA to your hotel, there are two important contact points that must be monitored and measured.
New OTA – Janbala.com – launches
It is the first product fro Travana, Inc., a San Francisco-based travel startup.
Know your guests with guest profiles
By using the data you already have from each guest profile, hoteliers can learn about their guests’ behaviour and engage with them in the right way, using the right tools throughout the travel journey.
winwinbooking partners with eRevMax
Partnership will allow seamless 2-way connection between the RateTiger channel manager and its social booking site winwinbooking, available for travellers to book through the mobile app.
Understanding the Millennial approach to hotel selection
It is important to make sure we’re prepared for when the bulk of millennials reach the age where they are traveling regularly for business and leisure.
Drive direct bookings by getting to know your guests
Here are five effective ways of turning unknown guests from OTAs into loyal advocates who will recommend your hotel to their friends and family and likely book directly with you again in the future.