The most effective kind of luxury tourism today is “aesthetic”, “escapist” and “immersive”, and this can be realised through the right social media strategies.
The first water-based member of the SLH portfolio, Kontiki Expeditions offers sustainable stays off the coast of Ecuador.
Luxury is an evolving concept. Luxury these days, thank to baby boomers and millennials, is more often associated with experiences, sustainability, and authenticity.
The new relationship will more than double the number of luxury and boutique hotels available to IHG® Rewards Club loyalty members.