Insights

How to engage with your most valuable guests

Hoteliers need to communicate with their guests using multiple channels throughout the travel journey. This seems like a big undertaking, but a big part of this communication can be done through automation.

Insights

How hotels can respond to the loyalty divide

When faced with a mounting loyalty challenge, hoteliers must now wield all the data at their disposal to craft highly personalized experiences in order to convert indirect to direct bookings and to derive advocacy from an increasingly fickle audience.

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