by Marion Hughes-Roger: What are we (The Hospitality and Hotel Technology Industry) REALLY doing to grow future members?
HSMAI Reveals 2012 Gold Adrian Award Winners
Record-breaking Number of Winners to be Honored for Extraordinary Merit in Hospitality Advertising, Digital Marketing, Public Relations, at Adrian Awards Gala
Properly Structured Incentives Motivate Transient Sales Staff
By Doug Kennedy: Many hotels have implemented reservations and front desk sales training and mystery shopping or call monitoring programs. While these essential components, it is also important to implement a properly structured incentive program to help further motivate the associates.
The Smart Hoteliers 2013 Top Ten Digital Marketing Resolutions
By Max Starkov & Mariana Mechoso Safer: As we find ourselves in a new year full of possibilities, now is a good time to reflect on events that impacted our industry in 2012 and how you should plan your digital marketing efforts throughout 2013.
What Being Resilient Can Do for Your Hotel Room Sales
By Doug Kennedy: When eHotelier Editor in Chief Anne Edwards reached out to us regular writers about doing an article on the subject of Resiliency, I loved the idea right away. What a terrific word for our industry, as just about every “average” day working in a hotel requires some degree of resiliency at some point.
