The Hotels Network (THN), a direct growth platform for hotels, has unveiled its most recent innovation for hotel marketers to add to their toolkit of direct channel conversion boosters: Templates. This cutting-edge feature is poised to transform the way hoteliers approach their website personalization strategy, enabling the effortless creation of compelling marketing messages. It provides inspiration and time-saving templates meticulously crafted by a team of design and hotel marketing experts. Designed to enhance direct conversions, these templates leverage insights from top-performing personalized marketing messages drawn from THN’s global portfolio of over 19,000 client hotels.
Hoteliers demonstrate appetite for change
The evolution of F&B has been brought to the front of minds this week, as the biggest names in hospitality met in Manchester to discuss the changes that need to be made to drive positive change in the industry.
How Hoteliers can increase their F&B Poolside Revenue
Hotels are constantly seeking innovative ways to enhance guest experiences while increasing revenue – and summer time is no exception!
81 percent of Hoteliers see a lift in revenue once a first-party data strategy is implemented
Sojern, the leading digital marketing platform built for travel, today released the findings of a 2022 survey to discover “How Hotel Brands Are Using First-Party Data to Drive Revenue and Build Stronger Relationships.”
Low season does not mean low profits for hoteliers
To maintain a healthy flow of guests throughout the year, hoteliers need to get creative and it all starts with keeping a handle on your data.
Cvent CEO urges MICE professionals to embrace their entrepreneurial spirit
Reggie Aggarwal reflects on 20 years in business, from near bankruptcy to becoming a global event and hospitality technology leader, and offers key lessons to business professionals to drive success.








