Join our upcoming webinar with Cendyn. Get the industry lowdown to help re-evaulate your overall strategy and build resilience for the future.
UP Hotel Agency COVID-19 offer
UP Hotel Agency fully appreciates the difficulty that COVID-19 presents to your hotel, which is why we are here to support efforts not just for our own clients; but all hotels during this testing period.
Is your hotel taking guest WiFi seriously enough?
Great guest WiFi is vitally important to your guests and your hotel can use it to create lasting engagement for future marketing strategies.
Don’t have the best hotel location? No problem!
You just need killer storytelling, awesome guest engagement, and genuine guest insight. We’ll show you how to get it right.
Top 5 hotel marketing strategies for 2019
Let’s get right into it and see what trends continue to rule the roost when it comes to hospitality marketing.
Five strategies to improve your hotel marketing plan
Here is a list of five essential strategies to lay the foundations of a strong hotel marketing plan.
Marketing your hotel to Chinese independent travellers
We speak to an expert about the buyer’s journey that Chinese travellers face, the Great Firewall of China, social media, and how hoteliers can not only attract, but delight their Chinese guests.
Sustainability as a modern pillar of branding and marketing: Part 2
Let’s take a closer look at the marketing of other points of interaction with customers to get better ROI from eco-friendly initiatives.
4 quick tips for better segmentation
Even the most basic segmentation strategies can help you refine your marketing, identify niche markets and better understand your guest behaviours and preferences to increase the relevancy of marketing – and boost your bottom line.
5 ways to market your hotel during the holidays
As the lucrative holiday season approaches, here are some ideas to set your hotel apart in ways that will help entice travellers to book. @ICEportal
