Insights

Why chatbots are great for hotels

2016Êwas the year of the chatbot, and expertsÊand marketeers are confident that 2017 is going to be another interesting year. A chatbot is an automated messaging service, consisting in a computer program, aimed to generate a conversation with human users. They interact with the service through popular messaging applications like Facebook Messenger or WeChat. Which companies are already using the chatbot technology?

Chatbot
Insights

Selecting the solution starts by asking the right questions

Most hoteliers view revenue management as a strategic imperative, given the opportunity to improve the financial performance. That said, it is important to note that revenue management can take many different forms, some of which are far more sophisticated Ñ and effective Ñ than others.

revenue management insight abc
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