The World Travel & Tourism Council (WTTC) has today launched the Hotel Sustainability Basics (Basics) verification scheme. Announced at ITB Berlin, Basics will enable tourist accommodation providers from around the world, regardless of their size, to begin their sustainability journey. Basics, an industry-wide supported initiative, first launched at WTTC’s Global Summit in Manilla last year, is a globally recognised and coordinated set of criteria that all hotels should implement as a minimum to drive responsible and sustainable Travel & Tourism.