Google Hotel Ads is a metasearch engine, or price comparison site, on which you can launch campaigns to convert ready-to-book travelers and drive direct bookings.
Google Hotel Ads bid strategies update: How will it impact your campaigns?
By embracing CPC bidding models and leveraging Google’s suite of advertising tools, hotels can position themselves for success in a post-cookie era while maintaining a commitment to user privacy and driving revenue growth.
Google Hotel Ads bid strategies update: How will it impact your campaigns?
In the ever-evolving landscape of online advertising, staying ahead of the curve is paramount for businesses looking to maximize their revenue while also adapting to changes in user privacy expectations.
The marketing tool every hotel should use: Google Hotel Ads
Here is an answer to your biggest headache as a hotel marketer – battling against OTAs on Google’s search result pages – that is a cost-effective and powerful tool that helps you to successfully compete with the likes of Booking.com and Expedia.
Why increase your hotel’s visibility on Google Hotel Ads – independent hotel distribution
With Google Hotel Ads metasearch platform, you can display your hotel rates on Google