Now is the time where any green endeavor can be used to generate further appeal for a hotel – before this green embrace becomes commonplace and your efforts are no longer buzzworthy as they shift from value-add to expectation.
Study shows why ‘going green’ pays off
A majority of travelers in the U.S. spend more money per trip, travel more frequently and stay longer when destinations offer sustainable practices, according to a report by Sustainable Travel International and Mandala Research.