While many Gen Zers have only just come of age, they are ambitious about their travel goals and what they want to achieve
Report: Hotels must digitise in wake of ‘new’ customer – or risk irrelevance
The emergence of a ‘new’ hotel customer is forcing hotel operators to transform their business models, with many adopting new technologies to attract and retain guests, according to latest CBRE Hotel annual CheckIn report.
Generation Z: Perceived barriers that deter them from joining the hotel industry
Dealing with people, workplace health and safety, and pressure to perform are key barriers that Generation Z worry about when deciding to work in the hospitality industry. Here’s how hotel recruiters can help overcome these preconceived issues.
Tips for reaching Generation Z: the near-future group with big hospitality muscle
Hoteliers, it’s time to get your campaigns in a row, because this determined generation is the future of travel.