Women have significant economic influence in the travel sector. Here’s a look at the benefits of better catering to female customers, the distinctions between marketing to men and women in the travel sector, and some tips on how businesses in the travel sector can better appeal to women.
Who is driving wellness and luxury travel in Asia? Latest ILTM research
ILTM released its latest research identifying three consumer archetypes that travel brands should be on the lookout for to capitalize on the escalating wellness and luxury travel sector.
