Domestic tourists now want trips that are sustainable, relaxed, socially responsible, and immersive in the local area. As the sector grows anew, hoteliers should adapt their services and facilities in order to benefit fully.
VisitBritain partners with The National Lottery in campaign to boost domestic tourism
VisitBritain and The National Lottery have teamed up to launch a new promotion to encourage Brits to visit an attraction this summer, offering £25 toward trips to hundreds of top attractions across the UK.
London’s tourism industry to see boost from £10 million campaign
The tourism industry currently remains in a precarious position as a result of the COVID-19 pandemic.
UK-wide campaign to boost domestic breaks
VisitEngland in partnership with the tourism organisations of London, Northern Ireland, Scotland, and Wales are stepping up its UK-wide ‘Escape the Everyday’ campaign to drive domestic day trips and overnight breaks as the summer holidays begin.
Escape the Everyday – campaign launched to boost UK domestic tourism
The ‘Escape the Everyday’ campaign, which first launched in autumn 2020, highlights the quality destinations, visitor attractions and experiences on offer across the UK to build back demand for domestic breaks.
Domestic bookings could prove a silver lining for UK hotels
The UK hotel sector’s traditionally strong domestic leisure demand bodes well for the sector’s recovery once lockdown measures from Covid-19 are fully lifted, according to a new report from global hotel consultancy HVS.
