Each of the 30 and 60 second “#itpaystobookdirect” spots injects humour in communicating the benefits of booking hotel stays directly on Marriott.com.
How your hotel website can compete with OTA’s
By Nigel J. Rodgers: Your website is the digital front door to your hotel. If you can’t wow a guest online then they will assume that your hotel has nothing exciting to offer. (And yes, to encourage direct bookings, your front desk phone number or a reservation widget should be visible on every page!)
Stay Edinburgh City Apartments grows direct reservations with GuestCentric
Along with GuestCentric’s web design, Stay Edinburgh City Apartments uses GuestCentric’s booking engine and channel manager to manage their inventory and rates more efficiently.




