Lighthouse data shows AI referral traffic to hotel websites surged over 50% in weeks after ChatGPT expanded outbound links, with independent hotels
Why hotels are focusing on perceived value rather than price cuts
BWH Hotels GB’s ‘Year of the Free Breakfast’ campaign generated £13.1M in revenue and 124k room nights, illustrating how added-value strategies
Centara enhances the guest experience with exclusive direct booking benefits
Centara Hotels & Resorts, Thailand’s leading hotel operator, continues to elevate the guest experience with an array of exclusive benefits only available for bookings
Sojern and Xcaliber announce collaboration
Sojern and Xcaliber announce a new collaboration to drive direct bookings and bolster revenue for Asia-Pacific Hoteliers
[New Webinar] Capturing Demand
In this Webinar, we explore the actions required to capture direct business through owned, earned and paid media, with actionable insights and key takeaways.
The Hotels Network named Best Direct Booking Tool in 2023 HotelTechAwards
The Hotels Network has been named 2023’s #1 Direct Booking Tool by Hotel Tech Report, and placed as a finalist in the Parity Management Solution category.
Pestana Hotel Group chooses The Hotels Network to grow direct bookings
The Portuguese-founded international hotel group is now personalizing their hotel website experience for each visitor with THN’s hotel direct channel growth platform.
The Hotels Network takes hotel benchmarking to the next level
The industry’s first direct channel benchmarking platform just got an upgrade, now offering hoteliers exciting new capabilities and competitive insights.
Sojern and Oaky partner to help hoteliers drive direct bookings and revenue
Digital marketing platform for travel marketeers and market leading upselling solution announced new collaboration.
Quick wins to convert Black Friday bookings on your hotel’s website
Many travelers wait specifically for Black Friday to book their travel for the year, and most hotels cannot afford to miss out on this huge share of the business.











