For the love of incremental revenue, please say goodbye to the 4’s and 9’s with your hotel pricing strategy.
Insights from ITB Ð How hotels can maximise their revenue performance for the next fair
To maximise the revenue performance during a fair or high impact event might be easier said than done. Many rely on returning business to bring in a safe level of base occupancy to a slightly higher rate and surely their ADR and RevPAR will increase accordingly a couple of euro. But is that enough?
