“In a globalised world, where people and cultures are seemingly more accessible than they have ever been before, we noticed that it can actually be a challenge to find the city behind the ‘travel product’,” says Annassurra co-founder Steen Bock. With this in mind, Steen and his friend and business partner Per Enevoldsen founded Annassurra — a collection of travel and hospitality projects based in Copenhagen and Porto — to create hotels with deep connections to their surrounding cities.