A successful distribution strategy needs to take two things into consideration: high visibility and high yield. So, what should hotels look for in a distribution partner?
Why you may need to change your “competitive set” now
Spurred on by the many changes in the hotel brands, STR announced that, effective January 1, 2017, it will impose a new set of guidelines for determining eligibility of competitive sets.
Australian Open an ace for Melbourne hotels
Hotels in Melbourne experienced significant increases in occupancy and average daily rate during the Australian Open Tennis Championship, according to preliminary daily data from STR Global.
Airbnb formidable competitor to NYC hotels
Analysis by STR shows that Airbnb units are a material addition to the New York City hotel room inventory and that the competition hotels face in the city is shifting.
ADR is up 4.5 percentADR in North America
Strong rates are driving steady growth for hotels, but group sales have decelerated according to TravelClick’s North American Hospitality Report.