AIC Hotel Group has appointed Christopher Jeffrey-Racine as Business Development Manager for Québec, reinforcing the company’s continued commitment to the Canadian travel advisor community.
In this role, Christopher will work closely with travel advisors across Québec, providing sales support, training and business development opportunities while promoting AIC Hotel Group’s advisor resources, including the Amplified Rewards program and direct booking platform.
He brings more than 15 years of experience across the travel industry. Christopher began his career with Transat, before joining Royal Caribbean, building expertise across the hotel and cruise sectors. Most recently, he worked with Playa Hotels & Resorts, where he focused on developing strategic partnerships with travel advisors and driving business growth.
His work earned him the Momentum Award for the highest sales growth in North America, recognizing his ability to drive sales performance, build lasting advisor relationships and identify market opportunities.
