Cliff House Maine has announced the appointment of William Courtney Lowe as Chief Business Development and Brand Strategist. A seasoned luxury hospitality executive with more than three decades of experience leading sales, marketing, revenue strategy and brand development for acclaimed resorts across the country, Lowe now oversees all sales and marketing operations for the historic oceanfront property in Cape Neddick. In his new role, he will drive strategic growth initiatives, expand group and leisure business, strengthen brand positioning, and enhance guests’ experiences at Cliff House Maine.
“With his impressive track record of exceeding business goals and deep experience on the hotel scene in New England and beyond, Courtney is a great addition to our resort team,” said Nancy White, Managing Director at Cliff House Maine. “Courtney brings a dynamic blend of commercial expertise and hospitality leadership that will help drive the next chapter of growth for the resort, and I look forward to the impact he will make across our business.”
Prior to Cliff House Maine, Lowe served as Vice President of Marketing & Business Development for Chatham Bars Inn. During his tenure, Lowe reimagined sales and marketing strategies for the award-winning property, expanding the resort’s regional and national reach, and helped drive greater performance through increased event programming, partnership, development, creative marketing initiatives and new revenue management strategies.
Prior to Chatham Bars Inn, Lowe spent more than a decade at The Woodstock Inn & Resort, where he advanced from Director of Sales & Marketing to Vice President of Marketing & Business Development before ultimately serving as President. Throughout his career, he has built a reputation for balancing brand growth with financial performance, leading successful commercial strategies for premier resort destinations including Bedford Springs Resort in Pennsylvania, the Equinox in Vermont, the Boar’s Head Resort in Virginia, and having oversight for over 15 properties for Benchmark Hospitality as Regional VP of Sales and Marketing.
An active leader within the hospitality industry, Lowe has served on numerous corporate and community boards and is a former President of New England Inns & Resorts Association.
Lowe earned a Bachelor of Arts Degree in economics with a focus on management and marketing from Ohio Wesleyan University. Lowe enjoys participating in many sports, including golf and ice hockey, and spending time with his family.
