Hay Creek Hotels announces Michael Bonasia as Director of Sales and Marketing of Hotel Hartness in Greenville, South Carolina - Insights
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Hay Creek Hotels announces Michael Bonasia as Director of Sales and Marketing of Hotel Hartness in Greenville, South Carolina

Hay Creek Hotels is pleased to announce Michael Bonasia as director of sales and marketing of Hotel Hartness in Greenville, South Carolina. In this role, Bonasia will be responsible for driving business development and leading the sales and marketing team for the 73-room hotel, that features the only premier spa suites in Greenville.

Hotel Hartness’ world class amenities include the fine-dining restaurant Patterson, the intimate Captain’s Bar, and the fullservice Spa H. Uniquely located within the 449-acre award-winning Hartness community, the boutique hotel will offer a luxurious and idyllic retreat in proximity to downtown Greenville. Hotel Hartness is set to open this December and the property’s debut will mark Hay Creek Hotel’s first property in upstate South Carolina.

“Hay Creek Hotels is a pioneer in the industry, and the opportunity to work with this awardwinning company is truly an honor,” said Bonasia. “I look forward to furthering Hay Creek Hotels’ high standard of excellence and to establishing Hotel Hartness as a special property unlike any other in Greenville.”

Prior to joining Hotel Hartness, Bonasia was the vice president of sales and marketing at Tara Investments where he helped facilitate the development of a strategic marketing process to better predict effective sales initiatives for their portfolio of hotels. His hospitality experience in Greenville includes serving as the director of sales at Aloft Downtown, where he was instrumental in successfully introducing the Aloft brand to the market, and at Hyatt Place Greenville. Bonasia also acted as general manager at Courtyard by Marriott Downtown and Hampton Inn & Suites Downtown at RiverPlace. Throughout his career, Bonasia has been continually recognized for his superior leadership and for meeting and exceeding sales goals while seamlessly managing operations.

“Michael shares our passion to provide authentic and locally inspired experiences and we are delighted to welcome him to the Hotel Hartness team,” said Norman MacLeod, president and founder of Hay Creek Hotels. “His exceptional knowledge of the Greenville area makes him a perfect fit to lead the sales and marketing team and deliver a hospitality experience as unique as its setting.”

Bonasia is a graduate of the University of North Carolina at Charlotte where he earned his bachelor’s degree in Communications, with an emphasis in Public Relations.

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