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The Room Rate Conundrum: The Leap from Tactical to Strategic

By Dr. Gabor Forgacs: Hoteliers make tactical room-rate adjustments on a daily basis. They're driven by the need for higher occupancy, increased cash-flow, and, in some cases, they want to prove to their owners that they're working hard to be profitable. But, they also need to be sure strategic decisions are in line with their hotel's objectives. And, at the end of the day, they need to ask themselves whether they truly want to compete on room rates at all.

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It’s Story Time: Changing of The Bulbs

By Steve Cokkinias: A veteran of the hospitality industry, Steve has many entertaining stories up his sleeve. Each Wednesday he will share a story on ehotelier.

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Making an “Ordinary” Tourism Industry “Extraordinary” without Spending Additional Money

By Dr. Peter Tarlow: The tourism industry professional must often deal with angry customers, who sometimes have valid complaints and at other times are simply angry. No matter what the reason for this anger, the visitor's problem becomes our problem and how we handle these people can make all the difference between a very dissatisfied customer and one who becomes a loyal supporter.

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In Travel, We’re All Boomers Now

By Stephanie Rosenbloom: From new hotel Web sites to shorter cruises to smaller tours, the travel industry is redoubling its efforts this year to win the hearts and wallets of people between the ages of 49 and 67.

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Touch Here for a Bed

Empty rooms are an hotelier's worst nightmare: paying staff at a half-empty hotel can quickly drain finances. In Spain occupancy rates for the eight months to August 2012 were only 56%; by one estimate each of the country's hotels loses €1.5m ($2m) annually due to empty rooms. Spread across the Spanish hospitality industry, unoccupied rooms take away €14.6bn ($19.5bn) of revenue. Any opportunity to reduce that loss is warmly welcomed by hoteliers.

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Ten Cozy Hotel Bars To Warm Up This Winter

By George Hobica: Is it cold enough for you? Plummeting temperatures are a distant memory inside these excellent hotel bars that offer the perfect escape from chilly scenes of winter. If you're flying to any of these cities this winter, be sure to stop in for some warming libations.

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