Preferred Hotels & Resorts, announces its new global partnership with UnionPay International (UPI), and launches a new
dedicated offer for UnionPay global cardholders. Facilitated by I Prefer Hotel Rewards Program, this offer allows up to the world’s largest cardholder base from UnionPay to unlock one-of-a-kind stay experiences with more than 135 participating hotels from about 35 renowned travel destinations. 2,500 I Prefer bonus points and a complimentary member tier upgrade to Explorer are available for new I Prefer members who book and stay via the dedicated UnionPay offer.
Guided by the company’s brand promise “Believe in Travel,” this partnership shows Preferred Hotels & Resorts as the trendsetter leading the global travel industry and continuously connects global travelers with Preferred’s global hotel portfolio showcasing the most unforgettable experiences offered by luxury independent hotel properties.
“We’re delighted to develop this partnership with UPI and continue highlighting our global hotel portfolio to UnionPay cardholders who hold the same belief as our company, and believe travel is a meaningful way to connect with the world,” said Cheryl Williams, chief revenue officer for Preferred Hotels & Resorts. “This partnership will play a key role in gaining market share and driving incremental business from the Chinese traveler.”
By December 31, 2024, UnionPay cardholders who book this offer through the exclusive offer page on Preferred’s official Chinese website can enjoy a complimentary I Prefer Hotel Rewards member upgrade to Explorer and 2,500 I Prefer bonus points on their first stay. As Explorer tier member, cardholders can access all associated I Prefer benefits including a 20% point bonus, early check in, late check out, and complimentary room upgrade upon check in (based on availability).
