By Matthew E. May: Savvy innovators have picked up on the desire for people to tune out the noise, and a key strategy is offering less, not more. They know that delivering a memorable and meaningful experience hinges on user engagement, best achieved through a subtractive approach in which anything excessive, confusing, wasteful, unnatural, hazardous, hard to us or ugly is intelligently and cleverly removed.
Capital Strategies that will Reduce Hotel Operational Costs
Water and energy efficiency technologies such as energy management systems, ozone technologies for laundry and LED Lighting all qualify as a capital expense and can dramatically reduce your utility expenses.
Orbitz Insider Index Predicts Hottest Destinations of 2013
By Theodore Koumelis: 2012 was a year of milestone events domestically and internationally that helped set the tone for travel in 2013. New Orleans, New Zealand and Charleston are projected to be among the top destinations this year in part due to new movie releases, national events and new hotel and flight offerings. The Orbitz "Look Back, Look Ahead" Insider Index identifies what got travelers moving in 2012 and projects top destinations and travel trends for the year ahead.
Same-Sex Marriages Give Boost to Washington Hotels, Tourism Industry
By Jackie Smith: Washington’s hospitality industry is gearing up for more same-sex weddings and receptions, of both in- and out-of-state couples. After a flurry of marriages in early December (immediately after the voter-approved same-sex marriage law went into effect in Washington), many same-sex couples are planning their nuptials for later this year.
Traveller’s Guide: Spa Breaks
By Caroline Sylger Jones: Spa breaks can be deliciously pampering, but their increasing attraction for many of us in our busy, digitised world is their ability to make us feel better from the inside out.
Reviewing Tingo and Its Price Protection Model
By Larry Mogelonsky: An OTA with an interesting way of incentivizing consumers.
Its Story Time: One Hell of a Guest
By Steve Cokkinias: A veteran of the hospitality industry, Steve has many entertaining stories up his sleeve. Each Wednesday he will share a story on ehotelier.
The Smart Hoteliers 2013 Top Ten Digital Marketing Resolutions
By Max Starkov & Mariana Mechoso Safer: As we find ourselves in a new year full of possibilities, now is a good time to reflect on events that impacted our industry in 2012 and how you should plan your digital marketing efforts throughout 2013.
For What It Is Worth New Year Thoughts from a Hotel Guy
By Alan Campbell: The end of the year is upon us and it seems that just yesterday we were all scrambling to figure out what we could do to save our respective business from going under. There is still fallout to this day of the last two and half years of bad business, as well as bad business decisions. What are we as business partners going to do to fix these problems?
Are Hoteliers Moving Away from OTAs with Direct Bookings?
The online booking space is changing fast and a handful of powerful OTAs now dominate the market. Where does this leave hoteliers?
