News

Hotel Sales – It’s Easy To Stand Out From The Competition

By Doug Kennedy: Many hotel salespeople seem to be handling the challenge of too many leads coming in electronically by trying to respond to them all with equal attention.   When leads bottle-neck during periods of peak demand, the end result is slower response times and generic proposals.  This levels the “playing field” for all the hotels contacted and does not allow any particular hotel to stand out from its competitors. Instead, hotel sales directors need to take a step back and re-evaluate the processes in place at their sales offices to make sure they have re-organized to keep up with these emerging trends.

eHotelier logo
News

Top New Booking Sites that You Need to Know

By Jean Francois Mourier, CEO of REVPAR GURU: The hotel industry is constantly changing, and evolving as technology evolves. That means that our pricing strategies, operations and overall business goals need to change as well. But because it can be tough to stay on top of whats new, I have put together this quick overview of the top three new online sites that will have a big effect on hotels revenue management strategy and revenues.

eHotelier logo
News

It’s About the Experience

By Market Metrix: Why do guests choose a particular hotel?  Experience.  As you might guess, location and price top the list. But assuming you’re operating a hotel, and not building one, there isn’t much you can do about location. Price, likewise, has a lot of constraints. Rate cutting is not sustainable. It may goose business in the short term, but can set unreasonable expectations and restrict future price increases.

eHotelier logo
News

Atlantic City Does Not Get It

By Alan Campbell: Once upon a time a famous boardwalk city decided that if they allowed gambling it would cure the allying city. The city officials pondered the idea and after much discussions and arguing with the powers to be, Atlantic City was about to be reborn. Land was acquired, sites where approved and the rush was on. Atlantic City was going to be next Las Vegas. This was of course their first mistake, one of many.

eHotelier logo
News

Cornell CHR Study Details Preferences of Outbound Travelers from Mainland China

A new study from the Cornell Center for Hospitality Research (CHR) at the School of Hotel Administration examines the preferences of outbound travelers from Mainland China. As China's prosperity has increased, its citizens have become more interested in experiencing other cultures around the globe. As with travelers from any other nation, Chinese travelers seek high quality facilities and good service. Service excellence and customer satisfaction are the focus of the newest proceedings from the Cornell Hospitality Research Summit, which brought together service experts from industry and the universities. The new reports are available at no charge from the CHR.

eHotelier logo
News

Empathy: Authentic or Contrived, Figure Out How to Convey It!

Bob Taylor: In our consulting practice we frequently encounter managers that proclaim empathy as a professional strength, only to discover their real talent is being a good listener. That’s great and important, but it isn’t the same thing as being empathetic. Expressing empathy requires us to actually engage the individual, talk to them, use real words and, dare I say it, send some non-verbal messages, too.

eHotelier logo
Join over 60,000 industry leaders.

Never miss a trend.

Advertisements