By Samantha Shankman: While global hotels focus on rapid expansion in China, they are missing a critical component of the battle online.
Mok Singh, President of Skal International Says: Doing Business Amongst Friends Is Now More Important Than Ever
By Anne Edwards, Editor in Chief, ehotelier: It is easy to forget, in the frenetic pace of the hospitality industry, the need to create opportunities to talk with other industry professionals. Show me a successful hotelier and somewhere down the line you’ll find a mentor or friend who helped clear the pathway to that business success.
Using Social Media to Connect with (and Communicate with) Your Customers
By Debbie Allen: Besides using social media as a strategy for building a positive image and solid business reputation, it is also a great way to really connect with customers before, during, and after their travel experience. Facebook, Twitter, and other social media networks are enormously popular with virtually every age group. Using these platforms as a way to communicate with customers and potential customers alike is not only strategic; it is absolutely necessary. Including social media networking as a marketing strategy is a powerful branding technique. This kind of connection helps create a true sense of bond with customers that other forms of communication lack.
Butler Service: What Do You Expect?
By Hugo R Mechelse: Many hotels pick up the challenge of offering butler service to their guests. I appreciate this as I’m sure that butlers can really enhance the guest experience and comfort. However this sounds easier than done when hiring the butlers and introducing the service as such.
Amidst an Industry Boom, Hotel Brands Cash In on New Markets
By Mark J. Miller: The world’s financial situation isn’t exactly peachy keen just yet, but the global population appears to be up for traveling. Both luxury and budget brand hotels are popping up across the world.
Survey Reveals Worldwide Price Anomalies for Hotel Peripherals
A survey has reported large anomalies in the charges that hotels around the world levy for peripheral services. The survey, which was carried out by Tripadvisor, a website that assists customers in gathering travel information, has revealed that hotels in certain locations around the world will charge considerably more for items such as mini bar purchases, than hotels in other destinations.
All-You-Can-Drink Packages Gaining Popularity
By Liam McCabe: Caught off-guard by all the drink charges piling up during your cruise vacation? You might not have to worry about it the next time you set sail. Several major cruise lines have added optional all-you-can-drink packages to some of their sailings.
Country Inns Gets a Makeover with Millennials in Mind
By Barbara DeLollis: The 500-location Country Inns & Suites chain is trading its folksy image for a sleeker look in a bid to lure the next generation of travelers. The hotel chain's best known for its old-fashioned decor featuring plaid patterns, dark mahogany paneling, a wood lobby staircase and a homey fireplace. But this week, parent Carlson Rezidor Hotel Group announced a plan to renovate hotels inside and out.
Top Ten Castle Hotels Worldwide
Once the property of the most elite in the land, many castles have found new lives welcoming tourists from around the globe… even those who fly coach. This means that travelers in the know can now enjoy sumptuous suites, grand views and fantastic dining spaces once reserved for aristocracy.
Top New Booking Sites that You Need to Know
By Jean Francois Mourier, CEO of REVPAR GURU: The hotel industry is constantly changing, and evolving as technology evolves. That means that our pricing strategies, operations and overall business goals need to change as well. But because it can be tough to stay on top of whats new, I have put together this quick overview of the top three new online sites that will have a big effect on hotels revenue management strategy and revenues.
