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London Boutique Hotels Round-Up – March 2013

By Rajul: Despite the continuing chill in the air, spring is definitely on its way to London and we can't wait to see the daffodils put out their blooms. It's a time for new beginnings and this season will see refurbishments, special offers and brand new premises joining the boutique hotel scene.

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The Significance of Mobile for Luxury Hotel Industry

By Vicky Karantzavelou: New data highlights the increasing significance of mobile devices in the luxury hotel sector. In January 2013, SLH website hits in China were up by 406% year on year; Brazil saw an increase of 104%, followed by Russia with a more moderate 22% increase.

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Would You Like Fries With That?

By John Boe: While you may not have recognized it, the last time you ordered from a fast food restaurant or went to the post office, there is a good chance you experienced some type of cross-selling or up selling. Cross-selling and up selling are well-established and highly effective marketing practices utilized by a wide variety of industries. Shortsighted salespeople are often quick to suggest that customers get irritated by attempts to cross-sell products and perceive cross-selling as an aggressive sales technique. Interestingly enough, consumer research indicates that the reverse is true.

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Twelve Ways For Hotels To Network with LinkedIn

By Are Morch: I love social networking – but the truth is, most of my business comes when I meet someone face-to-face (f2f) or they see me speak. Having just returned from a speaking tour – let me share some of these tips with you…

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