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Every Leader’s Job: Discover Tomorrow Today

By Ron Shaich: Think of the entrepreneur's most valuable asset. It certainly isn't money. After all, capital is a renewable resource. What's far more valuable is the entrepreneur's ability to discover an untapped market, unsullied by cutthroat competition, where outsize profits await. Successful entrepreneurs aren't capitalists. They're opportunists. They see the white spaces in the market that others don't and exploit those opportunities.

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Cloud Computing and the Hospitality Industry

Hotels handle information on internal servers and record customer visits through booking and in house data systems. Migration to the ‘Cloud’ is rapidly changing this. Cloud systems decrease the cost of entry to hotels and provide an extended arm of computer power which makes the service unilaterally accessible and can be summarised through these primary benefits.

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Latest African Gold Rush: Hotels

By Teo Kermeliotis: Major international hotel chains are increasingly rolling out thousands of new rooms in Africa's business hotspots, keen to expand their footprint on the continent's burgeoning economies. From Lagos and Kigali to Nairobi and Johannesburg, the world's best known hoteliers are targeting Africa's growing urban centers to benefit from a rising number of business travelers and a huge undersupply in available rooms.

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Five Stealthily Green Hotels

By Tara Imperatore: Just because Earth Month is officially over doesn't mean you should run right out and fuel up your private jet without a care in the world. But if you must, you can take solace in knowing that your luxury hotel of choice may have already adopted some pretty unassuming ways to care for both you and the environment during your stay. You might not even be aware it's happening, which is great because you have tan lines and dinner reservations to worry about on vacation. In case you were curious though, here are some green hotels that are looking out for our planet while you sit back, relax and get pampered.

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Insights, News

The Brass Tacks on Chinese Travellers

By feature writer Larry Mogelonsky, MBA, P. Eng: China does not have to be an enigma, nor do its travellers. Here to help bust some myths and inform on reality is Joseph Cooke, the North American Director for Web Presence In China, a company that specializes in helping Western organizations get their names out on the Chinese internet.

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The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality

By Max Starkov: Last year, HeBS Digital proclaimed that 2013 would be the Year of the Three Screens in Hospitality — desktop, mobile and tablet — and advised hoteliers to get ready for the “three screen explosion” and work hard to deliver a customized and user-friendly experience across these three screens. The explosion of the mobile and social media channels and the emergence of the new tablet channel have created not only new user behavior but also new information needs in each device category, requiring hoteliers to create and manage digital content across three distinct distribution and marketing channels (desktop, mobile, tablet).

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What If You Learned about Personal Branding from the Greats?

By Nicolas Bordas: “Personal Branding” is a concept that is easy to mock (if you haven’t yet seen The Onion’s send up of the term, I recommend it). Indeed, for many, including respected colleagues of mine in my industry, the idea of “personal branding” seems mushy at best: where a brand can be applied with consistency and scale to a product or service, it cannot be relevant to a person who is complex and multifaceted. I do not disagree with this rationale. However, I believe that personal branding is important to understand for anybody who lives, works, and socializes in our world today. This makes sense: in an age where we are constantly branding ourselves on social media (including LinkedIn) and where the average worker remains at their job for 4.4 years, creating a personal brand is an essential skill in marketing oneself.

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