By Nancy Trejos: Hotels are encouraging their guests to sleep in on Sundays. A growing number of hotels are granting travelers a reprieve from the oppressive 11 a.m. checkout on Sundays, when they have fewer guests checking in to take over their rooms.
In Vino Veritas! Making Your Wine List Work For You
By feature writer Larry Mogelonsky, MBA, P. Eng: Wine can be a big source of revenue for your F&B stream. It can also be intimidating. Aside from price, confusion and lack of knowledge are two barriers to purchase. Luckily, both can easily be avoided with a comprehensive menu redesign.
Keep Hotel Customers in a Virtuous Loyalty Loop Pt.1
By Dr. Jonathan Barsky: Have we all become promiscuous comparison shoppers, surfing to find the best deal? Indeed, recent studies have suggested a decline in consumer loyalty to travel brands. But not so fast. Based on a recent Market Metrix study into the behaviors of travelers over the past 6 years, results revealed that customer loyalty has increased 14.3% (from 56% to 66%). Loyalty increased in each and every year.
The Importance Of Follow Up — A “No” Strategy That Can Lead To A “Yes”
By Tom Costello: There are a variety of reasons why a prospect isn’t in a position to commit to a sale at your hotel and that’s OK because these are just psychological and transactional realities you must become aware of and recognize. For these reasons, your follow up is key to your success in eventually winning over the prospect.
Google Carousel: The New Feature Hoteliers Cant Afford to Ignore
By Sue Wiker: If you’ve done any Google searches lately, you may have noticed a new feature taking over the top of your search engine results page (SERP). This new feature changes the SERP landscape yet again, placing even more of an emphasis on local listing performance.
Room Service ‘Not Going Away In The Near Future’
By Mitch Lipka: When the New York Hilton Midtown said it was dispensing with room service starting in August, it caught the attention of frequent travelers who, after getting in from a long flight, have come to count on being able to order a burger at 2 a.m.
Hospitality Industry Professionals Agree that Heads in Beds Is Not Representative of Industry
By Anne Edwards, Editor in Chief, ehotelier: Given the overwhelming feedback we received from our hospitality industry colleagues, from Hoteliers, Owners, Students, Hotel School Academia and Industry professionals, we felt compelled to share a selection of their insights with you regarding the advice given in Jacob Tomsky’s book.
The Hotel Commission Controversy
By feature writer Jean Francois Mourier, CEO of REVPAR GURU: It¹s a pretty common occurrence; when revenue managers see that their property¹s occupancy has hit a specific, pre-determined percentage, they decide to shut off the channel with the highest commission rates. While I understand the desire to earn as much money as possible from each booking, it is very counterproductive to shut off your highest performing sites at any time ¬ even if they are charging you a 30% commission for each booking. Let’s look at why this is so.
The World’s Best Airline Is…
By Bryony Jones: Emirates has been voted the world's best airline by passengers at the annual Skytrax World Airline Awards. The awards — decided by 18.2 million passengers in 160 countries around the world — judge airlines on everything from the cleanliness of the cabin to the quality of the in-flight food and entertainment.
The Leisure Pack Is Back
By Martha C. White: For a few years, business travelers had lobbies and lounges (not to mention laundry rooms) to themselves. It was a silver lining of sorts, even if the economic outlook was grim, consumer confidence was shaken and personal finance experts promoted the benefits of the “staycation.” This summer, that trend is over.
