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How Does Hotel and Restaurant Marketing Work Today?

The Americans are different than the Brits, but they are ahead of us in terms of digital and social media marketing. If you want to know what is going to happen next, it is the best place to research the latest innovations and techniques, to attract new customers and retain them.

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Top Five Trends in Hotel Technology

With technology adoption on a rise, the expectations of travellers have also increased manifolds. Thus a hotel's technology offerings play an important role for guests when they are booking an accommodation. eRevMax has unveiled an infographic to assist property owners around the world to know about the latest technology trends topping the charts this season.

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Work Begins on Building the New American Airlines

The CEO of the world's biggest airline says the new American Airlines Group Inc will be "a formidable competitor". Doug Parker promised the carrier, formed from the merger of American Airlines and US Airways, will be better for both employees and passengers.

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The Pros and Cons of the New TripAdvisor Connect for Independent Hoteliers

By Brittany Aller: As the world’s largest travel site, TripAdvisor is the go-to source for people planning their travel arrangements. With this in mind, it is clear that the glorious moment all independent hoteliers have been hoping for is finally here – the ability to bid against OTAs for placement in TripAdvisor hotel price comparison search through the new TripAdvisor Connect A.K.A. “TripConnect”.

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Ten of the World’s Greatest Old Dining Institutions

By Sadie Stein: In “Under the Spell of Old Restaurants,” Sadie Stein muses on the special magic of classic culinary establishments with white tablecloths and old-fashioned menus. Here, she shares 10 personal favorites. What are your most treasured old restaurants around the world?

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Marriott Named “Best Place to Work” for LGBT Equality

Global lodging leader, Marriott International, Inc. today was named among America’s top corporations for lesbian, gay, bisexual and transgender (LGBT) equality, by earning a perfect 100% score on the Human Rights Campaign’s 2014 Corporate Equality Index.

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Insights, News

Free WiFi: Do the Math

By Feature Writer Larry Mogelonsky, MBA, P. Eng: Would you pay a buck per room to move your TripAdvisor rating up even so slightly, knowing what the results might be? You probably pay that amount for many other equally important services, especially given that internet connectivity is widely deemed a necessity for numerous consumers. The reasons for not offering this service for free are rapidly depleting. So, what am I missing here?

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How to Attract the Millennial Hotel Guest

With nearly 80 million people in the U.S. alone, Generation Y is the fastest-growing demographic in both the workplace and the marketplace. Also referred to as “Millennials,” the group covers those with birth years ranging from 1977 to 1995 and presents a dynamic opportunity for hotels to attract and retain a booming market that already represents one third of all hotel guests.

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Top Ten Hospitality Industry Trends in 2014

By Robert Rauch: Who will be our core customers next year? How will hotels be capturing customers? What will leadership look like? What will dictate the hotel industry in upcoming years?

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