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Good photos will sell your hotel, but only with the right text

By Darlene Rondeau: Travel shoppers visit an average of 38 travel sites before making a booking. To grab their attention, make your hotel photos stand out by using powerful, entertaining language to accompany your rich visuals. Here are some tips to get it right.

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Trends shaping the future of travel planning and booking

Here are some of the remarkable advances in wearable, intelligent technology, virtual reality, tactile feedback technology and semantic search engines that are being developed and tested today to revolutionize the travel landscape by 2024.

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Loyalty in the digital age

By Madigan Pratt: #Holy hashtag! Tweeting for tweets sake won't build your brand or help create loyal customers.

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New honeymoon trends

While traditional honeymoon escapes remain popular, unique wedding trips now include sojourns to Antarctica, glamping and, yes, ''buddymoons".

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The three levels of a customer experience

By Jana Love: Companies need to embrace the bigger picture – understanding that good customer perceptions are based on total company involvement and successful execution of meeting their needs, making it easy, and keeping it enjoyable.

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