By Darlene Rondeau: Travel shoppers visit an average of 38 travel sites before making a booking. To grab their attention, make your hotel photos stand out by using powerful, entertaining language to accompany your rich visuals. Here are some tips to get it right.
Booking lead times coming down as mobile usage rises
New youth travel report reveals some of the key accommodation trends with younger travellers.
Guest-determined check-in/check-out times
By Pam Carroll: Are 24-hour check-in/check-out services the way of the future – at least in specified seasons?
Marriott Rewards ranks highest in customer satisfaction with hotel rewards programs
Recommendations from hotel staff as well as friends and family are key drivers of customer awareness and adoption of hotel loyalty programs, according to new J.D. Power report.
Trends shaping the future of travel planning and booking
Here are some of the remarkable advances in wearable, intelligent technology, virtual reality, tactile feedback technology and semantic search engines that are being developed and tested today to revolutionize the travel landscape by 2024.
Loyalty in the digital age
By Madigan Pratt: #Holy hashtag! Tweeting for tweets sake won't build your brand or help create loyal customers.
New honeymoon trends
While traditional honeymoon escapes remain popular, unique wedding trips now include sojourns to Antarctica, glamping and, yes, ''buddymoons".
The three levels of a customer experience
By Jana Love: Companies need to embrace the bigger picture – understanding that good customer perceptions are based on total company involvement and successful execution of meeting their needs, making it easy, and keeping it enjoyable.
Review analytics useful when buying a hotel
Josiah Mackenzie: Review analytics provide insight hotel buyers can't afford to miss and are becoming a vital part of the due diligence and deal negotiating process.
Bumper Easter holiday season ahead, but Australian survey shows hoteliers will count the cost as penalty rates bite
Tourism Accommodation Australia reveals that hotels have the choice of reducing services or sustaining losses over Easter/Anzac Day holiday period


