By feature writer Larry Mogelonsky, MBA, P. Eng: Boldness in hotel management and marketing comes in many different, and largely creative, forms. As the industry warps under the tugging forces of electronica and generational shifts, let’s never forget that courage will forever be needed to stand apart and make an impact. Here are several examples of ‘Bold Marketing Strategies’ to help get you in the mood and remind you of what the hotel industry is capable of.

By feature writer Larry Mogelonsky, MBA, P. Eng: China does not have to be an enigma, nor do its travellers. Here to help bust some myths and inform on reality is Joseph Cooke, the North American Director for Web Presence In China, a company that specializes in helping Western organizations get their names out on the Chinese internet.

By feature writer L. Aruna Dhir: The aspect of relocation has the power to make or break your career in one sharp move. It can land you in plush palaces under the shadow of the Great Pyramids, put you amidst the glitz and dizzying heights of luxury towers in sensational capitals around the world or leave you in the boondocks of dismay, disappointment, despair and anonymity. With so much on the anvil, it makes sense to learn how to milk the relocation cow profitably, cope with the challenges that are attached to it and transform them from boulders into building blocks of success, satisfaction and prosperity.

By Larry Mogelonsky, MBA, P. Eng: This is an example of a hotel off the beaten track of mainstay tourists which nonetheless thrives in such conditions. After all, Abigail's Hotel is not affiliated with either a major chain or a representation firm such as Leading Hotels of the World, Preferred Hotels & Resorts or Relais & Chateaux. Yet, with Abigail's ranking as the top property in Victoria, British Columbia, on TripAdvisor, I needed to learn more about their secrets to success.

By L. Aruna Dhir: The first thing that everybody unanimously agrees on is that “relocation” comes with the territory of being an Hotelier. I decided to quiz some of my hotel and industry friends to find out what it is like to live from Delhi to Damascus, Scandinavia to Shanghai.

By Larry Mogelonsky, MBA, P. Eng: Christoph Ganster is currently the youngest general manager in the Fairmont family. He was selected as the opening GM for te Fairmont Grand Hotel Kyiv, having previously served as GM for Fairmont's Cairo property. I met him in the hotel's Strand Restaurant for breakfast, which gave us a chance to discuss the launch and the progress to date.

By Larry Mogelonsky, MBA, P. Eng: You know the deal. You call a restaurant or a hotel and are immediately put on hold, often before you get an opportunity to speak to an operator. Annoying at best, but quite understandable given the peaks and valleys in call rate and recognizing that telephone staff has its limits.

By Larry Mogelonsky, MBA, P. Eng: This is an example of a hotel off the beaten track of mainstay tourists which nonetheless thrives in such conditions. After all, Abigail's Hotel (www.abigailshotel.com/) is not affiliated with either a major chain or a representation firm such as Leading Hotels of the World, Preferred Hotels & Resorts or Relais & Chateaux. Yet, with Abigail's ranking as the top property in Victoria, British Columbia, on TripAdvisor, I needed to learn more about their secrets to success.