By Stephen Hickmore: Selecting the right recruiter with a sound track record and ethics who cares will pay dividends for you and your company.
Search Engine Optimization – an obituary
By Larry Mogelonsky: Googles gradual conquest of the organic search results section of their pages forces hoteliers to seek new means of reaching potential guests.
Hotels should adopt ‘Lean Thinking’
In spite of economic conditions, hospitality firms must be able to cut costs and still provide a quality product.
How to win over employees
By L. Aruna Dhir: Good companies are about a caring set of people who create outstanding organizational climates for all those around them.
Next generation threats
By Stefan Vito Hiller: We train hotel staff what to do when receiving a bomb threat or how to behave during a robbery, but do they know what to do with attacks coming from the virtual world?
Micro-stays: short but potentially very sweet
A micro-stay offering is a good way to boost room inventories and revenues by selling one room twice a day.
Full service versus limited service: who is the real winner?
By Larry Mogelonsky: Full-service properties can compete with low-frills limited services brands if they create the right package/price-point.
4 simple ways to personalise your hotel’s customer service
The real key to giving your customers a pleasant stay is in making them feel at home, which you can do by personalising your customer service.
Why young hospitality professionals may want to sail away with a cruise line
By Fritz Gubler: We talk to Vitor Alves, the Hotel Director on Seabourn Sojourn, about his 25 years working on cruise ships and what makes a hospitality career at sea different to one on land.
Bathrooms as a make or break experience Part II
By Larry Mogelonsky: Bathrooms are important for the overall guestroom experience, as its such a personal, private space that any minor annoyances are especially hard to forgive.
