Hotels need to understand how guests naturally behave and what they expect – and understand that those behaviours and expectations are not static.
Are hotel wholesalers on the brink of extinction – or not?
What is the future of hotel wholesalers? There are a lot of prophecies out there, but here are the facts and some key considerations to working with wholesalers as part of a wider room distribution strategy.
5 points to remember about branding
A brand without marketing support is merely an interesting logo or creative diddle.
Industry Icons: Felix Bieger
A fixture of Hong Kong life for almost 90 years is the iconic Peninsula Hotel (or the Pen as it is affectionately known). A fixture of the Pen for over 60 of those years is hotelier Felix Bieger.
Motivating the heart: Three time-tested methods for motivating your housekeeping team
Since much personal motivation is derived from a competent and caring manager, your efforts to improve the quality of the housekeeper’s working environment will reflect directly in higher motivation, achievement and morale.
Will Virtual Reality be a game changer in travel marketing?
More and more hospitality brands are using VR technology to get potential travelers to experience their product or service. Is this a fad or true game-changing trend?
Three ways extended stay properties can use better data to optimize revenue performance
Pricing, business mix and allocation of inventory all depend on good data to optimize revenue performance at hotels where guests book for long periods of time.
How to improve the memorability of your hotel
As a hotel owner, it’s essential to create places and spaces that guests will love, remember, and want to return to as soon as they can.
UK payroll costs could rise by 45 per cent by 2020
The government is introducing the minimum living wage of £7.20 per hour (25 year olds and over) in April this year and operators will have to find a way of absorbing this increased cost.
What all hotel owners need to know about SEO
Hoteliers who want to get more direct bookings must apply proven SEO principles to a site’s design and content so that its visibility in search engine results is greatly improved.











