Insights

Does page two in Google even exist?

If a property’s vanity site can’t be found on the first page and near the top, Google’s algorithm is insinuating that this hotel probably isn’t what this particular guest is looking for.

Google
Insights

Industry Icons: Juan Trippe

In 1946, Pan Am decided to diversify into the hotel business, anticipating a post-war demand for ‘clean, modern accommodations for travellers of modest means’.

Juan Trippe
Insights

5 key issues in hotel cybersecurity

Hotels should look at themselves as leaders in the fight for digital cybersecurity, just as they every day take responsibility for the physical security and safety of their guests.

cybersecurity
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