When heads of state come to visit your hotel they usually make a bit of a show. The Russians are no exception, they even bring their own warship, the KGB and a wad of cash!

In the hospitality industry, there are many opportunities for savvy businesses to use public relations to increase brand awareness with potential customers and, as a result, to boost sales. But for those just getting started, PR can seem very complicated and confusing; however, with a bit of information, youÕll be ready to start generating media coverage for your company.

The rise of digital content has been a real test for travel print media. Consumer habits have changed, and with these changes many brands saw their circulation plunge. However, some print travel media brands have managed to survive against the odds. How? Through innovation, following trends, and creating multimedia platforms.

This may seem hard to believe, but most hotels under 150 rooms still track guest requests and hotel maintenance manually. ThatÕs right, old school paper logs are still widely used to maintain millions of dollars in physical assets, and to service another important asset – the guest!

Next week the capital markets and hospitality industry leaders will converge upon New York City for the annual NYU Investment Conference from June 4 Ð 6, 2017. The conference is one of the most important investment conferences in the hospitality and financial sectors.Ê

New hotels are breaking ground, renovating or reflagging in nearly every single market. Industry consolidation continues to fuel online behemoths like Booking.com and Expedia with no signs of stopping. When you stop and look around, it seems as though hotels are facing unbridled online competition.

ÒItÕs easy to make a buck. ItÕs a lot tougher to make a difference.Ó ThatÕs a quote by Tom Brokaw and itÕs one of my favorite quotes. I trained myself to keep it in mind when I start my day, and then in late afternoon or evening I reflect on it by asking the question, ÒToday, did I make a difference?Ó

As we approach the midpoint of 2017, itÕs time to pause for a minute and take a look back at the events that have rocked the hospitality industry over the past 12 months. From the acquisitions we all saw coming to the partnerships we never expected, thereÕs been a lot to keep up with. Take a look through our calendar and see if thereÕs anything you missedÉ

Creating a great commentary for your owners and corporate is a monthly mainstay in almost every hotel. It can also be a large dose of drudgery. This article is about how you can create an effective system in your hotel to generate a strong and meaningful commentary based on information from all areas of your business.

Millennials are a widely overlooked audience for hotels, whether itÕs because there is a general perception that they are entitled and hard-to-please, or because they are assumed to have no money to spend on traveling but ignoring Millennials is a huge mistake for hoteliersÕ bottom lines.