Casual Dining operations are finding new ways to get traction and drive incremental sales and traffic.
5 digital marketing trends for 2018
From voice search to video content, what digital trends will keep hotel marketers up at night in 2018? Here are five important ones to look out for!
The higher the outside temperature, the higher the perceived value of hotel rooms
The value of hotel rooms can be anchored by available information that creates a bias for the consumer when making judgments, as an interesting experiment shows.
OTAs – Is the billboard effect dead?
OTAs create additional bookings on a brand’s website – a phenomenon known as “the billboard effect”. How does it benefit your hotel? @expedia
Revenue Hindsight is 20/20
There is an array of opinions, systems and solutions on offer in the revenue management marketplace, but these 7 steps demonstrate how an automated revenue system might be the answer
Dirty Data – The one data source that might be harming your revenue performance
In the interconnected era of the IoT, there are new data sources appearing online everywhere, but not all data is good data. These the are issues with forecasting hotel demand
A global perspective on revenue management
Global is a big word and now that we have your attention I want to define global in a hotel setting. Global refers to all sources of revenue and their corresponding profit picture.
Advice for a dog-friendly road trip
The dog days of summer may be over but end-of-summer road trips and fall leaf-peeping adventures are next on the list. Road trips with your furry friends can be a blast if you plan accordingly.
Three ways for the hospitality industry to track goods and services
Running a restaurant starts simple enough. Decide the kind of cuisine, pick a chef, a general manager, and begin to fill in the details.
Speed on hiring: Timing is everything
Great candidates are often lost because of a prolonged hiring process. This can be prevented.
